Brand Philosophy
what we do
ADHD Life Simplified’s mission is to support mothers with ADHD in navigating their neurodiversity in motherhood with compassion.
Our Mission
why we do what we do
ADHD Life Simplified’s purpose is to create a world compassionate to ADHD and mental health.
Our Purpose
the future we want to help create
We envision a heart-centered, culturally-sensitive world that supports mothers with ADHD in embracing and navigating neurodiversity with compassion.
Our Vision
Our Goals
goalposts to reach our mission
We support moms with ADHD in navigating their neurodiversity in motherhood by:
Goal #1 ~ Community
Providing a non-judgmental, stigma-free, and compassionate community for moms with ADHD so they can find peace and confidence.
Goal #2 ~ Simplify
Simplifying ADHD information and resources with culturally sensitive and positive messages using technology and speaking platforms.
Goal #3 ~ Embrace
Embracing ADHD as a way of life.
Goal #4 ~ Compassion
Reframing the global narrative into mental health compassion.
We believe that truly understanding ADHD inevitably leads to a positive perception of ADHD.
We believe we must change the global mental health narrative into mental health compassion.
We believe moms with ADHD can break the cycle of trauma and transform generational ADHD into a family legacy of connection and compassion.
We believe ADHD is real.
We believe ADHD is a biological difference in the brain (neurological) and is in our genes (hereditary).
We believe ADHD affects all cultures, genders, and ages.
We believe we must simplify ADHD because information liberates.
Our Principles
non-negotiable morals and ethical standards of behavior that we believe sets us apart
Our Immutable Laws
values we practice to guide our every action and word
#1: Character
Character matters. We say it. We live it. We breathe it.
#2: Giving
Give to uplift others. Getting is irrelevant.
#3: Compassion
Compassion is not a marketing strategy; it’s a way of life. By showing compassion, we put ourselves in that person’s shoes AND take tangible actions to help.
#4: Curiosity
Curiosity creates compassion. When we’re curious, we stop and ask “Why?” first, before being guided by pure emotions and judgment. The response to that question inevitably leads to compassion.
#5: Positivity
Make positivity louder. A diagnosis of ADHD is almost always shrouded with negativity. Our actions and words - whether through social media posts, talks, or blog posts - must always make positivity louder.
Statement of Contribution
We believe in tithing our time, talent, and treasures to create a sustainable social global change.
Our Tagline
Navigating Neurodiversity in Motherhood
Our Movement
I invite mothers with ADHD to share in this meaningful cause more significant than ourselves - where we can thrive in a world compassionate to ADHD and mental health.
From feeling frustrated and insecure - together, moms with ADHD worldwide can find peace and confidence.
I appreciate you,
Founder of ADHD Life Simplified, a thriving ADHD Mom of 2 boys, a TEDx & inspirational speaker, and a seasoned lawyer, Katherine Lizardo combines law, science, and lived experiences into positive messages about neurodiversity. Her work has been featured on ABC, NBC, FOX, CBS, New York Post, Texas Business Times, The Philippine Tribune, Asian Pacific Culture News, Law & Crime Trial Network, Manila News Journal, and more! To dive deeper, follow @ADHDLifeSimplified and connect at the ADHD Simplifier Community here.